![](http://www.cooperativecomputing.com/wp-content/uploads/2024/05/hyper-personalization-1024x535.webp)
Imagine walking into a high-end department store, only to be greeted by a salesperson oblivious to your recent online browsing history. They recommend a one-size-fits-all suit, completely missing your preference for a tailored look. This disconnect between departments and client understanding is precisely the challenge faced by businesses drowning in a sea of disparate data. […]